10 Best Dog Whitening Shampoos to Keep Your Dog’s Coat Sparkling

TropiClean Whitening Awapuhi & Coconut Shampoo contains awapuhi, which is a member of the ginger family, and coconut fiber. It works to highlight white coats but is also effective for tricolor coats, too.

The shampoo contains oatmeal, which is a popular additive for nourishing canine shampoo because it moisturizes fur and helps fight and prevent dry skin. As well as moisturizing fur, oatmeal also encourages a clean smell and makes your dog even more appealing to you and the rest of his family. Especially when bought in large gallon bottles, the TropiClean Whitening Awapuhi & Coconut Shampoo represents good value for money and is the best overall dog whitening shampoo that we found. It is also soap-free, which means that it can be used alongside flea and tick treatment without preventing them from working.

The TropiClean Whitening shampoo is effective on almost all colored dog furs, and is the best shampoo for white dogs – but the squeezy lid itself is ineffective and leaves you having to unscrew and pour the contents out while your dog is wet and impatient. Despite this, it is the best dog whitening shampoo on the market this year.

Pros

Freshens coat color
Moisturizes and freshens fur and skin
Works with anti-flea and anti-tick treatments

Cons

The bottle lid could be a lot better

2. GNC Pets Whitening Dog Shampoo – Best Value

GNC Pets Whitening Dog Shampoo is enriched with vitamins and uses honey and ginger to leave your dog smelling fresh and natural after their soak. It uses natural ingredients like rosemary, apple, and lemon, and this pH-balanced shampoo is free from harsh chemicals, which also means that it can be used with flea and tick treatment without preventing them from working.

It doesn’t take much of this shampoo to lather up and the fact that you don’t need much to enjoy the benefits, coupled with its low price, this is the best dog whitening shampoo for the money. Unfortunately, while this shampoo does do a very good of cleaning and cleansing, and it will leave your dog smelling lovely and fresh, it doesn’t whiten their coat too much. It will take a number of applications to enjoy the best results, and it might be better as a preventative shampoo, rather than one to improve color.

Pros

Cheap
Natural ingredients
Leaves your dog smelling fresh

Cons

Doesn’t do the best job of whitening

3. Veterinary Formula Solutions Snow White Whitening Shampoo – Premium Choice

The Veterinary Formula Snow White Whitening Shampoo can be used on dogs or cats, and its combination of coconut, green tea, and natural pigments will improve the shine of your pet’s white coat.

Even in the large, 1-gallon bottle, this shampoo works out more expensive than most other shampoos. However, it has proven more effective than most other whitening shampoos. It is also free of peroxide and bleaches, which means that it won’t be harmful for your furry friend.

The smell is not as fresh as with some of the other shampoo options, and the most stubborn and discolored coats may well take several passes to get the kind of results you want. However, in terms of whitening results, it does fare better than its competitors, and is our premium choice for best shampoo for white dogs.

Pros

Effective at whitening coats
No peroxide or bleach
Available in gallon bottles

Cons

Expensive
Doesn’t smell great

4. Wahl Dog Whitening Shampoo

Wahl 820001A Whitening Shampoo is a brightening shampoo made with a high-concentration formula, so you can use a lot less per wash compared to other brands. This shampoo is free of PEG-80 (skin allergen), parabens, and alcohol, which are all questionable in their safe use with your pet. This shampoo contains a gentle brightening ingredient, which fights all tough outdoor stains. It’s also made with a refreshing white pear scent, a nice option from the popular coconut-scented shampoos. The problem with Wahl Whitening Shampoo is the lack of a conditioning agent to soften and detangle your dog’s coat, so this is not suitable for extra thick, curly coats. It also contains fragrance as well as sodium laureth sulfate, two chemicals that may irritate. If you are sick of coconut-scented dog shampoo and your dog’s coat is relatively easy to brush, this is a good shampoo to try.

Pros

High-concentration formula
Free of PEG-80, parabens, and alcohol
Fights tough outdoor stains
Refreshing white pear scent

Cons

Not recommended for thick, curly coats
Contains fragrance and SLS

5. BIO-GROOM Super White Shampoo for Dogs

BIO-GROOM BG211 12 Super White Pet Shampoo is a whitening shampoo designed with natural ingredients to brighten white and light-colored coats. This whitening shampoo is made with conditioning ingredients that will smoothen and detangle unruly dog coats, so it’s a good shampoo for dog fur that tends to get matted. This formula can be used alone or diluted, so you can still get the whitening benefits. BIO-GROOM is not as strong in the cleaning department and it doesn’t clean as well as other brands. This whitening shampoo also contains perfume and artificial colors, which have been linked to skin irritation in some dogs. The perfume scent is also strong, which made some dogs dislike this shampoo. For better odor control and brighter whitening results, we recommend Perfect Coat White Pearl shampoo first.

Pros

Helps brighten white and light coats
Smooths and detangles coats
Can be used alone or diluted

Cons

Doesn’t clean as well as other brands
Contains perfume and artificial colors
Strong floral scent

6. Chris Christensen Whitening Shampoo for Dogs

Chris Christensen 03167 Whitening Shampoo is a premium brand whitening shampoo made with gentle ingredients. It’s designed to fight yellowing and light discoloration, leaving a bright white color. Chris Christensen Shampoo is safe for all coat colors, leaving a glossy sheen to your dog’s coat. This shampoo is gentle on your dog’s skin, free of any harsh chemicals and cleaning detergents. The whitening result on this is okay, but it can’t fight darker stains and discoloration from grass and mud. It also lacks a conditioning ingredient, causing matted fur and making it difficult to brush your dog’s coat. A potential issue with this shampoo is the purple color of the shampoo itself. Although rare, there is a possibility of the purple depositing on your dog’s coat, depending on the absorbency of the coat. We recommend trying other brands first for overall better results and no purple residue.

Pros

Designed to fight yellowing and discoloration
Safe for all coat colors
Free of harsh chemicals and detergents

Cons

Does not fight darker stains
Makes coat tangled and difficult to manage
Possibility of purple color depositing on coat type

7. BioSilk Dog Whitening Shampoo

BioSilk FF7112 Whitening Shampoo is a whitening dog shampoo made by the same company that makes the human line of Biosilk, with the same ingredients as well. This shampoo brightens and softens the coat, leaving your dog bright and soft. It is also less expensive compared to other brands, though there are shampoos with higher-quality ingredients. BioSilk Whitening Shampoo is great on already-clean dogs, but it doesn’t remove dark discoloration or stains. The scent is light, but it doesn’t last long enough to be beneficial. The major problem with this brand is that it caused itching and irritation in some dogs, even in dogs with no prior skin allergies. For higher quality ingredients and a safer shampoo, we recommend trying our Top 3 Whitening Shampoo picks first.

Pros

Same ingredients as the human BioSilk line
Brightens and softens the coat
Less expensive compared to other brands

Cons

Does not work on dark discoloration
Scent doesn’t last long
Caused itching & irritation in some dogs

8. Nature’s Miracle Whitening Shampoo

Nature’s Miracle NM-6098 Supreme Whitening Shampoo is a natural shampoo and conditioner in one, which is convenient for grooming afterward. This shampoo is less expensive than most whitening shampoos, but it doesn’t have a strong whitening formula to tackle most stains and discoloration. Although Nature’s Miracle is made with a conditioning ingredient, it can be drying to some dogs’ skin. This shampoo also won’t help with odor, so don’t expect your dog to smell fresh from the groomers. If you’re looking for a gentle whitening shampoo, Hartz Whitening shampoo is better quality and value for your money.

Pros

Shampoo & Conditioner in one
Less expensive than most shampoos
Gently whitens and softens coat

Cons

Can be drying
Does not help with odor
Will not remove most discoloration

9. ANGELS’ EYES Whitening Pet Shampoo

ANGELS’ EYES AEABS16 Whitening Pet Shampoo is a whitening dog shampoo that is supposed to remove stains from underneath the eyes. The problem is that this shampoo is not a strong whitening formula, so it doesn’t remove the eye stains nearly as well as advertised. But it softens fur for easier brushing, which is good for dogs with dense fur prone to snarls. The problem with ANGELS’ EYES is that it’s made with multiple harsh chemicals and colorants that can cause itching and dryness in your dog’s skin. There’s also no odor control, so it’s not great for dogs that tend to have a strong dog smell. For a better overall shampoo and stronger whitening formula, we recommend trying Perfect Pet Whitening Shampoo for the results you’re looking for.

Pros

Enhances white and light coats
Softens hair for easier brushing

Cons

Contains harsh chemicals and colorants
Doesn’t remove eye stains as advertised
Won’t work on most discoloration
No odor control for dog’s coat

10. Burt’s Bees Natural Dog Whitening Shampoos